Cruz Bay St. John welcomed a new restaurant the other week, The Longboard, located in the key location that used to be Joe’s Diner, now across from Castaway’s Bar & Grill (which used to be the Back Yard, then Duffy’s, then Crackers…). Some restaurants on St. John seem to never change… like the Beach Bar, Morgan’s Mango, and the Lime Inn in Cruz Bay… or Skinny Legs and Shipwreck Landing in Coral Bay. Other locations, though, seem to always be in a constant state of ownership flux. The secret of success of an island watering hole lies in comfort, familiarity, and consistency. Even islanders gravitate to the tried and true, just as repeat island visitors like to do. Here’s to The Longboard doing well for the long haul, Joe’s Diner that preceded it sure did. Long live The Longboard!